The lead generation system
Every element below affects the final cost per closed deal. Optimising one in isolation rarely moves the number.
- Demand capture through search, paid media and social
- Landing pages built for one offer and one action
- Short qualifying forms and click-to-WhatsApp routes
- Instant lead routing to sales with response-time targets
- CRM tracking from enquiry to closed deal
- Feedback of qualification outcomes into ad platforms
